Flow Power was looking to increase brand awareness to effectively communicate its core products, services, and key offerings.
KEY CHALLENGES
The Key Challenges faced included:
Brand Awareness
Flow Power empowers Australian companies to tap into the wholesale energy market. Brand awareness and recall were identified as key challenges.
Grow Market Share
The Flow Power team also wanted to grow profitable sales in specific sectors across Australia. Marketing that connects sales with the customer was needed.
Brand Values
Work had been undertaken to strengthen the company’s brand values. This work had to be communicated externally to complement capability.
OUR SOLUTION
Tailored marketing communications were developed and executed for Flow Power.
Technical Brochure
A new technical brochure was developed for Flow Power’s kWatch® Intelligent Controller to communicate product features, instruction, and benefits.
Tailored Communications
Tailored communications in the form of brochures and fact sheets to showcase the core capabilities and service offerings of Flow Power were developed.
Custom Packaging
Custom Packaging was designed tailored to create brand awareness and recall of specific products and offerings for Flow Power.
See more of our Work
We support our clients serving the following key sectors:
YOUR
FREE MARKETING
CONSULTATION
OUR SPECIALISTS CAN HELP YOU
- Generate more sales qualified leads
- Conduct market/customer research
- Increase Brand Awareness
- Produce content that drives sales
- Develop a Brand Positioning Strategy
- Build on Customer Loyalty
- Align sales and marketing
- Improve Customer Experience
- Enhance your sales presence
- Drive Sales Force Effectiveness